JustGiving
UK charities and individual fundraisers who want a recognised, no-platform-fee donation platform with Gift Aid support and a fully free direct-donation option.
A UK-based donation platform for charities and personal fundraising with no platform fee, low payment-processing rates, an optional donor tip, and a fully free Giving Checkout option.
- Founded
- 2001
- Headquartered in
- GB
- Funding model
- Keep What You Raise
- Platform fee
- 0% + tip
- Payment processing fee
- 1.9% + $0.30
- Recipient gets
- $97.80 / $100
- Data residency
- —
- Countries
- 6
- Languages
- 1
- Trustpilot
- 4.1 / 5
- Last updated
- 2026-06-02
Our overall editorial assessment. Full weights are published in the methodology.
The review
JustGiving is a UK-based donation platform widely used by charities and individual fundraisers, available across the UK and other English-speaking markets including the US, Canada, Australia, New Zealand, and Ireland. It supports charity fundraising pages, personal crowdfunding, and Gift Aid processing for UK charities, and is one of the most recognised fundraising brands in Britain.
JustGiving does not charge a platform fee, and it is free to set up a page; the platform is instead supported by optional donor tips described as never expected, but always appreciated. Payment processing for charity fundraising is 1.9% + GBP0.30 per donation on standard methods, while personal crowdfunding is 2.9% + GBP0.35. For charities using its Gift Aid administration service, a 5% fee applies to the Gift Aid processed — not to the donation itself — and a separate Giving Checkout product is completely free with no processing fees, passing 100% to the charity.
JustGiving's strength is brand trust and breadth of fundraising tools in the UK, combined with a no-platform-fee model and Gift Aid handling that matter to British charities. The trade-offs are processing fees that, while modest, are higher for personal crowdfunding than for registered charities, and a focus on English-speaking markets that makes it less suited to multilingual or continental-European fundraising.
For UK charities and individual fundraisers who value brand recognition, Gift Aid support, and a no-platform-fee model, JustGiving is a leading option. Organisations needing European local payment rails or non-English interfaces should compare region-native platforms. Supported payment methods include cards, PayPal, Apple Pay, Google Pay, bank transfer, Direct Debit, and cryptocurrency.
What’s good, what’s not.
- ✓No platform fee and free to set up a fundraising page.
- ✓Low payment processing: 1.9% + GBP0.30 for charities, 2.9% + GBP0.35 for personal crowdfunding.
- ✓Gift Aid administration for UK charities (5% applied to Gift Aid, not the donation).
- ✓Free Giving Checkout option with no processing fees and 100% to the charity.
- ✓Strong UK brand recognition with broad payment support including cards, PayPal, wallets, and crypto.
- −Personal-crowdfunding processing fees (2.9% + GBP0.35) are higher than the charity rate.
- −Focused on English-speaking markets, with an English-only interface.
- −No European local payment rails such as iDEAL, Bancontact, or SEPA Direct Debit.
Where each $100 actually goes.
Fees vary by payment method. We default to Credit card because that’s the dominant method in the United States.
| Payment method | Per transaction | Of $100, recipient gets | Notes |
|---|---|---|---|
| Credit card | 1.9% + $0.30 | $97.80 | Charity card rate 1.9% + GBP 0.30; 0% platform fee (donor tips fund JustGiving). |
6 countries · 1 languages · 7 payment methods.
Better-fit alternatives to JustGiving.
Our curated shortlist — the platforms we’d actively recommend instead of JustGiving for fundraising in the United States, with the figures behind the call. For the full, neutral index of every side-by-side, see Compare with below.
WhyDonate operates in more countries than JustGiving (115 vs 6), so it reaches donors JustGiving can’t.
Zeffy lets more of each donation through than JustGiving — $100.00 reaches the recipient per 100, against $97.80.
GoFundMe operates in more countries than JustGiving (20 vs 6), so it reaches donors JustGiving can’t.
See how JustGiving stacks up head-to-head.
Frequently asked questions
What does JustGiving charge?
JustGiving charges a 0% platform fee with an optional voluntary donor tip on top, plus 1.9% + $0.30 in payment processing per donation.
Where is JustGiving based?
JustGiving was founded in 2001 and is headquartered in GB. Data residency is unspecified.
Which countries does JustGiving operate in?
JustGiving operates in 6 countries including major European markets and English-speaking markets.
Is JustGiving suitable for nonprofits?
JustGiving’s primary audience is individual fundraisers and groups; nonprofits can use the platform but may find specialized alternatives better suited.
Rankings are produced by a public editorial methodology — open to peer review. We disclose ownership, scoring weights, and every change.