impactory vs JustGiving
Austrian non-profit organisations and associations that want a locally compliant donation tool with automated tax-deductibility receipts and simple card or Klarna giving.
UK charities and individual fundraisers who want a recognised, no-platform-fee donation platform with Gift Aid support and a fully free direct-donation option.
Of every 100 donated, JustGiving delivers 3.80 more per 100 to the recipient than impactory.
Each platform is priced in its own currency: impactory in EUR, JustGiving in GBP.
Side-by-side.
| Metric | impactory | JustGiving |
|---|---|---|
| Recipient gets (per 100) | €94.00 | £97.80★ winner |
| Platform fee | 6% | 0%★ winner |
| Payment processing fee | 0% + €0.00 | 1.9% + £0.30★ winner |
| Trustpilot | — (0) | 4.1 (7,663)★ winner |
| Country coverage | 1 countries | 6 countries★ winner |
| Data residency | — | — |
| Languages | 2★ winner | 1 |
| Payment methods supported | 6 | 7★ winner |
Winner by category.
£97.80 vs €94.00 reaches the recipient.
— vs 4.1 on Trustpilot.
6 vs 1 countries.
Both share the same residency posture.
Choose based on who you are.
Austrian non-profit organisations and associations that want a locally compliant donation tool with automated tax-deductibility receipts and simple card or Klarna giving.
- ✓Automated Austrian tax-deductibility: donation receipts downloadable as PDF or emailed for organisations with charitable status.
- ✓Positions itself as Austria's largest donation platform, hosting a few hundred projects from vetted non-profit organisations.
- ✓Organisations are screened before they can publish, adding a layer of donor trust.
- ✓Donors can give as a one-off guest or through a free account that tracks their cumulative giving.
UK charities and individual fundraisers who want a recognised, no-platform-fee donation platform with Gift Aid support and a fully free direct-donation option.
- ✓No platform fee and free to set up a fundraising page.
- ✓Low payment processing: 1.9% + GBP0.30 for charities, 2.9% + GBP0.35 for personal crowdfunding.
- ✓Gift Aid administration for UK charities (5% applied to Gift Aid, not the donation).
- ✓Free Giving Checkout option with no processing fees and 100% to the charity.
A third option.
Dutch and other social-impact initiators running Global-Goals-aligned campaigns who value personal coaching and community-building over a high-volume, self-serve crowdfunding marketplace.
Other comparisons.
Frequently asked questions
Which is cheaper, impactory or JustGiving?
Of every 100 donated, impactory delivers approximately €94.00 to the recipient and JustGiving delivers approximately £97.80. Real costs depend on the payment method donors choose.
Which is better for European nonprofits?
Both platforms operate inside the EEA framework. Choose based on local payment-method coverage and language support.
Which platform has more country coverage?
impactory operates in 1 countries; JustGiving operates in 6.
Rankings are produced by a public editorial methodology — open to peer review. We disclose ownership, scoring weights, and every change.