Snowball Fundraising
Small and mid-sized US nonprofits that want donation forms, text-to-give, online auctions and event ticketing in one platform with US-based bilingual support, fundraising domestically in US dollars.
A US-only, all-in-one nonprofit fundraising platform based in Albuquerque, combining donation forms, text-to-give, online auctions, event ticketing and donor CRM, used by more than 15,000 US nonprofits.
- Funding model
- Keep What You Raise
- Platform fee
- 0%
- Payment processing fee
- 2.9% + $0.30
- Recipient gets
- $96.80 / $100
- Data residency
- US
- Countries
- 1
- Languages
- 0
- Last updated
- 2026-06-03
Our overall editorial assessment. Full weights are published in the methodology.
The review
Snowball Fundraising is an all-in-one online fundraising platform for US nonprofits, operated by Snowball Fundraising LLC (formerly @Pay LLC) and based in Albuquerque, New Mexico, with more than a decade in the online authentication and payments space. It brings donation forms, text-to-give and text-to-bid, online auctions, event ticketing, recurring donations, SMS and email outreach, and donor CRM together in a single product used by over 15,000 nonprofits.
Pricing is tier-based rather than purely transactional. A free Starter tier carries a higher per-transaction rate and a small platform fee, while paid annual plans (Premium, Auction and Pro) lower the transaction rate, remove the platform fee and speed funding to one to two days; donors are also offered the option to tip Snowball at checkout. Payments are processed by Stripe, and the company states it does not add platform fees, penalties or hidden charges beyond the chosen plan and per-transaction processing.
Snowball's strength is breadth for small and mid-sized US nonprofits that want auctions, events and text-driven giving without stitching together multiple tools, backed by US-based bilingual support. The trade-offs are geographic and technical: the service is available only to US organizations, settles only in US dollars, and donation forms accept debit and credit cards rather than ACH, digital wallets or PayPal.
Because Snowball serves a single market, it is best understood as a domestic US platform. Personal data is processed solely in US data centers, and all fees and bids are denominated in US dollars - points European organizations comparing it to EU-native platforms should keep in mind.
What’s good, what’s not.
- ✓All-in-one toolkit: donation forms, text-to-give and text-to-bid, online auctions, event ticketing, recurring gifts and donor CRM.
- ✓Free Starter tier available, with paid annual plans that remove the platform fee and speed payouts to 1-2 days.
- ✓Used by more than 15,000 US nonprofits, with US-based bilingual (English/Spanish) support.
- ✓Payments processed by Stripe; the company states no hidden platform fees beyond the chosen plan and processing.
- ✓Strong fit for auction- and event-driven fundraising without stitching together separate tools.
- −Available only to US organizations and settles only in US dollars.
- −US data residency (data processed solely in US data centers) may not suit European organizations.
- −Donation forms accept debit and credit cards only - no ACH, digital wallets or PayPal.
- −Headline pricing depends on a paid annual plan; the free tier carries a higher transaction rate plus a platform fee.
Where each $100 actually goes.
Fees vary by payment method. We default to Credit card because that’s the dominant method in the United Kingdom.
Snowball Fundraising doesn’t process payments in GBP. Pricing is shown in USD, its native currency.
1 countries · 0 languages · 1 payment methods.
Better-fit alternatives to Snowball Fundraising.
Our curated shortlist — the platforms we’d actively recommend instead of Snowball Fundraising for fundraising in the United Kingdom, with the figures behind the call. For the full, neutral index of every side-by-side, see Compare with below.
Snowball Fundraising keeps donor data in US; WhyDonate is EEA-resident and GDPR-native, so personal data never leaves the region.
Zeffy lets more of each donation through than Snowball Fundraising — £100.00 reaches the recipient per 100, against £96.80.
JustGiving lets more of each donation through than Snowball Fundraising — £97.80 reaches the recipient per 100, against £96.80.
See how Snowball Fundraising stacks up head-to-head.
Frequently asked questions
What does Snowball Fundraising charge?
Snowball Fundraising charges a 0% platform fee and 2.9% + $0.30 in payment processing per donation.
Where is Snowball Fundraising based?
Snowball Fundraising was founded in — and is headquartered in —. Data residency is US.
Which countries does Snowball Fundraising operate in?
Snowball Fundraising operates in 1 countries including major European markets and English-speaking markets.
Is Snowball Fundraising suitable for nonprofits?
Snowball Fundraising’s primary audience is individual fundraisers and groups; nonprofits can use the platform but may find specialized alternatives better suited.
Rankings are produced by a public editorial methodology — open to peer review. We disclose ownership, scoring weights, and every change.