Fundraise Up vs Pledge
Mid-size and large nonprofits running international online fundraising that want to maximize donation conversion with modern wallets, local payment rails, and multi-currency checkout.
US-based individuals, nonprofits and purpose-driven companies that want a free-to-start fundraiser with a wide range of giving methods - cards, ACH, PayPal, Venmo, stock, donor-advised funds and crypto - plus Shopify and API-based embedded giving.
Of every 100 donated, Pledge delivers 3.30 more per 100 to the recipient than Fundraise Up.
Each platform is priced in its own currency: Fundraise Up in GBP, Pledge in USD.
Side-by-side.
| Metric | Fundraise Up | Pledge |
|---|---|---|
| Recipient gets (per 100) | £93.50 | $96.80★ winner |
| Platform fee | 4% | 0%★ winner |
| Payment processing fee | 2.2% + £0.30 | 2.9% + $0.30★ winner |
| Trustpilot | — (0) | — (0) |
| Country coverage | 46 countries★ winner | 1 countries |
| Data residency | US | US |
| Languages | 18★ winner | 1 |
| Payment methods supported | 12★ winner | 10 |
Winner by category.
$96.80 vs £93.50 reaches the recipient.
— vs — on Trustpilot.
46 vs 1 countries.
Both share the same residency posture.
Choose based on who you are.
Mid-size and large nonprofits running international online fundraising that want to maximize donation conversion with modern wallets, local payment rails, and multi-currency checkout.
- ✓Conversion-optimized donation checkout adapted from e-commerce best practices.
- ✓Broad payment support: cards, Apple Pay, Google Pay, PayPal, Venmo, bank debits, and cryptocurrency.
- ✓International, multi-currency checkout with local bank-debit rails (SEPA, BACS, BECS, iDEAL).
- ✓Used by large global nonprofits, signalling enterprise-grade reliability.
US-based individuals, nonprofits and purpose-driven companies that want a free-to-start fundraiser with a wide range of giving methods - cards, ACH, PayPal, Venmo, stock, donor-advised funds and crypto - plus Shopify and API-based embedded giving.
- ✓No mandatory platform fee - funded by optional donor tipping, with most donors choosing to cover the fees.
- ✓Exceptionally broad giving methods: cards, ACH, PayPal, Venmo, Apple Pay, Google Pay, stock, donor-advised funds and cryptocurrency.
- ✓Donations are regranted through the Pledgeling Foundation, a registered 501(c)(3) public charity, with multi-state US fundraising compliance.
- ✓Shopify "Give & Grow" app and embedded-giving APIs and widgets for e-commerce and product integrations.
A third option.
Dutch and other social-impact initiators running Global-Goals-aligned campaigns who value personal coaching and community-building over a high-volume, self-serve crowdfunding marketplace.
Other comparisons.
Frequently asked questions
Which is cheaper, Fundraise Up or Pledge?
Of every 100 donated, Fundraise Up delivers approximately £93.50 to the recipient and Pledge delivers approximately $96.80. Real costs depend on the payment method donors choose.
Which is better for European nonprofits?
Both platforms operate inside the EEA framework. Choose based on local payment-method coverage and language support.
Which platform has more country coverage?
Fundraise Up operates in 46 countries; Pledge operates in 1.
Rankings are produced by a public editorial methodology — open to peer review. We disclose ownership, scoring weights, and every change.