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Verified · 2026-06-03 Ownership disclosure
Head-to-head

Donately vs Pledge

Donately logo
Donately
— · 0 countries

Nonprofits, churches, and schools that want embeddable, customizable donation forms and an API to add giving to an existing website, with Stripe and PayPal processing and CRM integrations.

Pledge logo
Pledge
US · 1 countries

US-based individuals, nonprofits and purpose-driven companies that want a free-to-start fundraiser with a wide range of giving methods - cards, ACH, PayPal, Venmo, stock, donor-advised funds and crypto - plus Shopify and API-based embedded giving.

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The headline

Of every 100 donated, Pledge delivers 4.00 more per 100 to the recipient than Donately.

Each platform is priced in its own currency: Donately in GBP, Pledge in USD.

The evidence

Side-by-side.

Metric Donately Pledge
Recipient gets (per 100) £92.80 $96.80★ winner
Platform fee 4% 0%★ winner
Payment processing fee 2.9% + £0.30 2.9% + $0.30★ winner
Trustpilot 4.5 (17)★ winner — (0)
Country coverage 0 countries 1 countries★ winner
Data residency US
Languages 0 1★ winner
Payment methods supported 5 10★ winner
Verdict

Winner by category.

Better fees
Pledge

$96.80 vs £92.80 reaches the recipient.

Higher Trustpilot rating
Donately

4.5 vs — on Trustpilot.

Wider country coverage
Pledge

1 vs 0 countries.

Better for European fundraisers
Tied

Both share the same residency posture.

Pick by fit

Choose based on who you are.

Choose Donately if

Nonprofits, churches, and schools that want embeddable, customizable donation forms and an API to add giving to an existing website, with Stripe and PayPal processing and CRM integrations.

  • Customizable, embeddable donation forms and campaign pages that drop into an existing site.
  • API access and native integrations with Salesforce, HubSpot, Constant Contact, and Mailchimp.
  • Card and ACH processing via Stripe and PayPal, with optional donor cost coverage.
  • Peer-to-peer, team fundraising, recurring giving, text-to-give, and event ticketing included.
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Choose Pledge if

US-based individuals, nonprofits and purpose-driven companies that want a free-to-start fundraiser with a wide range of giving methods - cards, ACH, PayPal, Venmo, stock, donor-advised funds and crypto - plus Shopify and API-based embedded giving.

  • No mandatory platform fee - funded by optional donor tipping, with most donors choosing to cover the fees.
  • Exceptionally broad giving methods: cards, ACH, PayPal, Venmo, Apple Pay, Google Pay, stock, donor-advised funds and cryptocurrency.
  • Donations are regranted through the Pledgeling Foundation, a registered 501(c)(3) public charity, with multi-state US fundraising compliance.
  • Shopify "Give & Grow" app and embedded-giving APIs and widgets for e-commerce and product integrations.
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Also consider

A third option.

1%Club

Dutch and other social-impact initiators running Global-Goals-aligned campaigns who value personal coaching and community-building over a high-volume, self-serve crowdfunding marketplace.

More head-to-heads

Other comparisons.

FAQ

Frequently asked questions

Which is cheaper, Donately or Pledge?

Of every 100 donated, Donately delivers approximately £92.80 to the recipient and Pledge delivers approximately $96.80. Real costs depend on the payment method donors choose.

Which is better for European nonprofits?

Both platforms operate inside the EEA framework. Choose based on local payment-method coverage and language support.

Which platform has more country coverage?

Donately operates in 0 countries; Pledge operates in 1.

How we rank

Rankings are produced by a public editorial methodology — open to peer review. We disclose ownership, scoring weights, and every change.

Read methodology →