# Donation crowdfunding · Italy

Which platform delivers the most of every euro to Italian recipients — and how the Third Sector reform decides whether your gift is tax-deductible.

Italy has no single dominant payment rail the way the Netherlands has iDEAL: online donations split between credit and debit cards (Visa, Mastercard and the domestic Bancomat scheme) and a large digital-wallet segment led by PayPal, with PostePay widely held and Satispay — a bank-linked QR wallet — growing fast. Because the mix is card- and wallet-heavy, percentage processing fees dominate the recipient-gets figure, so a platform's pricing on cards matters more here than any one local method.

On the charity side, the 2017 Third Sector reform (Codice del Terzo Settore) reshaped giving. Donations to an organisation registered in RUNTS — the national Third Sector register — let an individual donor claim either a 30% tax credit (35% for a volunteer organisation, ODV) on up to €30,000 of gifts a year, or instead deduct the gift from taxable income up to 10% of total income. The catch most donors miss: the payment must be traceable (card, bank or postal transfer), so cash gifts don't qualify.

Payments are supervised by Banca d'Italia; the Third Sector register (RUNTS) sits with the Ministero del Lavoro. Donor data falls under the GDPR as implemented by Italy's Codice Privacy and policed by the Garante, so platforms with EEA-only data residency carry a lighter compliance burden than those storing donor data in the US.

## Facts

|  |  |
| --- | --- |
| Currency | EUR |
| Regulators | Banca d'Italia, RUNTS |
| Payment methods | card, paypal, satispay, sepa, bank-transfer |

## Platforms

1. **4fund.com** — £100.00/£100 · Individuals, charities, and small organisations across the EEA who want a multilingual, no-commission fundraiser backed by an established Polish crowdfunding operator with EU payment-institution licensing.
2. **BuonaCausa** — £100.00/£100 · Italian associations, nonprofits, and individuals who want a no-commission way to collect donations directly into their own accounts, and campaigners who pair fundraising with online petitions and activism.
3. **WhyDonate** — £98.35/£100 · EU nonprofits — 0% fee, card + SEPA, GDPR-native
4. **GINGER** — £97.85/£100 · Italian creators, associations, and local businesses running reward-based or donation campaigns who value a platform with a strong project-success rate and roots in the Emilia-Romagna region.
5. **iRaiser** — £97.85/£100 · Established European nonprofits, foundations, hospitals, and cultural institutions that want branded, self-hosted fundraising tools — forms, peer-to-peer, crowdfunding, and events — under their own identity.
6. **Leetchi** — £96.85/£100 · Group collections and informal fundraisers
7. **GoFundMe** — £96.80/£100 · Personal causes — broad brand reach
8. **Yapla** — £95.80/£100 · Nonprofits, clubs, and associations in Canada and parts of Europe that want to run donations and fundraising inside a single tool alongside memberships, events, accounting, and contact management.
9. **Produzioni dal Basso** — £95.05/£100 · Italian associations, cultural and social projects, and start-ups that want a flexible, long-established platform with multiple funding models and optional co-financing, and that do not require international reach.
10. **Donorbox** — £94.55/£100 · Embeddable donation forms for any Italian website
11. **Rete del Dono** — £93.90/£100 · Italian registered nonprofits (ETS) and the individuals, athletes, and companies fundraising on their behalf — especially charity-sport campaigns tied to major Italian marathons and tax-deductible giving.
12. **Fundraise Up** — £93.50/£100 · Mid-size and large nonprofits running international online fundraising that want to maximize donation conversion with modern wallets, local payment rails, and multi-currency checkout.
13. **GoGetFunding** — £92.80/£100 · Individual fundraisers running personal, medical, or emergency campaigns who prefer a fundraiser-paid platform fee over donor tipping, with broad international country availability.
14. **Chuffed** — £92.20/£100 · Nonprofits, social enterprises, and community-cause organisers in 29 supported countries who want a 100%-free, tip-funded platform and are willing to complete identity verification before launching.
15. **Steady** — £87.10/£100 · European creators, independent journalists, podcasters, and publishers who want recurring income from paying members rather than one-off donation campaigns.

## FAQ

### Which platforms work in Italy?

Both Italian platforms — such as Rete del Dono, Produzioni dal Basso and Eppela — and international ones like GoFundMe and WhyDonate operate here. Because Italy lacks a flat-fee local rail, the ranking leans on low card pricing and clean handling of ETS receipts as much as on headline features.

### Are donations tax-deductible in Italy?

Yes, if the recipient is an ETS registered in RUNTS. You can claim either a 30% tax credit on up to €30,000 of gifts a year (35% for a volunteer organisation), or deduct the gift from income up to 10% of total income — but not both. The payment must be traceable (card, bank or postal transfer).

### Will I be taxed on money I raise?

Genuine public crowdfunding made of many small informal gifts for a real cause is typically untaxed. A large single gift from an unrelated donor can attract gift tax (8% with no exemption). If donors get goods or services in return it becomes taxable income with 22% VAT. Registered ETS are exempt on occasional public fundraising.

### What's the cheapest way to receive donations here?

A platform that keeps card fees low and supports SEPA for recurring gifts. With cards and wallets dominating and no flat-fee domestic rail, percentage processing fees are the biggest lever on how much of each euro reaches the cause.