# Charitable Impact vs Pledge

## What the data says.

On the headline numbers, Charitable Impact and Pledge are closely matched — the better pick comes down to Credit card availability, language coverage, and where your donors are.

## Side-by-side.

| Metric | Charitable Impact | Pledge |
| --- | --- | --- |
| Recipient gets | C$97.20 | $96.80 |
| Platform fee | 0% | 0% |
| Payment processing fee | 2.8% + C$0.00 | 2.9% + $0.30 |
| Trustpilot | — (0) | — (0) |
| Domain Rating (by Ahrefs — https://ahrefs.com/) | 71 | 76 |
| Country coverage | 1 | 1 |
| Data residency | — | US |
| Languages | 1 | 1 |
| Payment methods supported | 5 | 10 |

## Choose Charitable Impact if

> Canadian individuals and families who want a single donor-advised Impact Account to organize their giving, support friends' causes, and receive a tax receipt for every contribution they add.

- Operates as a donor-advised fund: donors add money to an Impact Account and recommend gifts to charities over time.
- A tax receipt is issued for the full amount added to the Impact Account, regardless of when it is granted to charities.
- Accepts a wide range of assets, including cash, securities, real estate, and cryptocurrency.
- Peer-to-peer giving, Giving Groups, and campaigns let donors pool and direct money together.


## Choose Pledge if

> US-based individuals, nonprofits and purpose-driven companies that want a free-to-start fundraiser with a wide range of giving methods - cards, ACH, PayPal, Venmo, stock, donor-advised funds and crypto - plus Shopify and API-based embedded giving.

- No mandatory platform fee - funded by optional donor tipping, with most donors choosing to cover the fees.
- Exceptionally broad giving methods: cards, ACH, PayPal, Venmo, Apple Pay, Google Pay, stock, donor-advised funds and cryptocurrency.
- Donations are regranted through the Pledgeling Foundation, a registered 501(c)(3) public charity, with multi-state US fundraising compliance.
- Shopify "Give & Grow" app and embedded-giving APIs and widgets for e-commerce and product integrations.